2017 Convention - What Makes WA Wine Unique Part 2

What Makes WA Wine Unique Part 2 | How to Market and Sell WA Wine

Marketing Fundamentals - The Five P's

Brett Scallan, VP of Marketing, Ste Michelle Wine Estates

Presentation

The Role of the Wine Commission in Promoting WA Wine

Brenton Roy, CEO, Oasis Farms, Inc.

Presentation

Managing Distributor Relationships for Small to Medium Sized Wineries

Eric McLaughlin, Director, Exvere, Inc.

Presentation

Case Study 1 - Sagemoor Vineyards

Kent Waliser, General Manager and Director of Operations, Sagemoor Vineyards

Presentation

Case Study 2 - Syncline Wine Cellars

James Mantone, Owner/Winemaker, Syncline Wine Cellars

Presentation

Case Study 3 - L'Ecole N 41

Marty Clubb, Owner and Managing Winemaker, L'Ecole N 41

Presentation

Case Study 4 - Ste Michelle Wine Estates

Brett Scallan, VP of Marketing, Ste Michelle Wine Estates

Presentation